Interim Report

Reach. Connect. Engage.

Start Building Stronger Business Relationships Today.

The mission of the North Carolina Association of Certified Public Accountants is to promote competence and success throughout the local CPA community, and Interim Report keeps over 15,000 members “in the know” by providing the latest accounting-related news and expert analysis.

Interim Report provides a unique opportunity to promote your company to an audience of C-level professionals throughout the Tar Heel State. NCACPA membership not only includes North Carolina’s finest CPAs but also ranges from sole practitioners, Big Four Firms and CFPs to controllers, financial managers and primary purchasers. Because of the widespread incorporation of CPAs, your ads will have a direct line to decision makers in financial and healthcare services, real estate, it, employee benefits and many more.

Through Interim Report and the online advertising options, you are guaranteed exposure to a highly-specialized, professional audience.

With 96% penetration through print and web platforms, in addition to the 80% of business professionals who attend trade events, the power of B2B media to reach customers is clear.

Studies show that magazine advertising,
particularly in niche trade journals, proves superior to TV and online advertisements in driving purchase intent.

CPA readership surveys show that nearly 50% of readers take action after seeing an advertisement in their publication, including purchasing a product, contacting the advertiser, visiting a website for more information, or recommending the product to a colleague or client.

Build your business and reach 15,000 CPAs, accounting firms, and their clients with frequent placement in the Interim Report. NCACPA members are highly regarded in their community and often serve as trusted advisors for product and service referrals.

We have been advertising with the NCACPA for years, and have been very pleased. The Interim Report grants us valuable exposure to CPA firms across North Carolina.

Daniel Veneziale

AON Insurance

Custom publications have risen above other mediums in terms of value and effectiveness. The statistics show that prospects trust and respond to trade magazine advertising more than their marketing counterparts. The Magazine Handbook The Magazine Publishers Association

Print has the most influence over actual purchases. 45% of
respondents say ads in print magazines inspired a purchase,
while 40% indicated that digital editions motivated them to buy.”

Rochester Institute of Technology

Total Members

Different Committees

Marketing Services

Need to hit the marketing refresh button? We’ll help you do that. The Warren Group creates email, direct mail, and advertising campaigns to promote your services. From concept to implementation, we connect brands with customers. Our talented design team will walk you through the complete redesign, branding, logo creation, stock/custom photography and web development process. As a plus, our long-standing relationships with printers allows for aggressive pricing.

The Warren Group has a rich history in developing and delivering successful solutions for our customers. Through the years we have committed ourselves to helping businesses identify new prospects and reach their goals. It is with this passion and experience that we embark on our new journey by providing our clients with the very best in creative services.

Our team will challenge the way you see things, so you get real results.

Creative & Marketing Services

Annual Reports & Brochures Provide design concepts, photography, and infographics that match your image.
Corporate Identity Develop logos and corporate rebranding initiatives.
Copywriting Research and create compelling content for marketing initiatives.
Advertising Campaigns Create unique print and web ads that align with your company’s brand standards.
Email Marketing Create direct email campaigns that generate leads and provide measurable results with extensive reporting.
Direct Mail Campaigns Create content and design a marketing piece that’s delivered to your best prospects with a trackable response vehicle.
Press Releases Research and generate content that drives interest.
Brand Audit Research competitors, review all current branding collateral, and develop a new brand strategy.

Advertorials

Advertorials are a powerful and highly effective tool for advertisers, as they provide readers with the detailed information they need to make informed decisions. Advertorials allow you to establish your company as a thought leader and showcase your expertise in an editorial format that is engaging and interesting.

Content Marketing
Content marketing is a marketing technique of creating and distributing valuable, relevant, and consistent content to attract and acquire a clearly defined audience – with the objective of driving profitable customer action.
Online Advertising

Ads repeat on every page throughout the chosen section. $350 per 30 days (Ad Sizes: 468 x 60 & 728X90) Web ads cannot be placed under CPE Catalog Search or the NCACPA Career Center, as these pages are not managed by NCACPA.

Web Design Services

Migration to WordPress Move website to WordPress, update WordPress theme to new look and train staff to use website.

Website Development Create new, mobile responsive websites that are easy to update and maintain at an affordable price.

Classified Advertising
Find qualified employees, find partners and experts for mergers and acquisitions, lease or sell office space, find CPAs in need of niche professional services such as legal counsel or money management, and much more. Print ads appear in one issue of Interim Report magazine. Online ads run for 3 months on ncacpa.org. All classifieds will appear both in print and online.
Email Marketing

Directly reach over 16,000 with an ad in one our monthly e-newsletters. Send your message to all members and align your firm with the NCACPA. The monthly CPE E-Newsletter is set to go out the first week of each month from May to December listing all of the NCACPA’s CPE courses.
Large Footer: 1 Month $450 (Ad Size: 550 x 100), eSource Distribution 16,450, a monthly email
listing all of the NCACPA’s CPE courses.

Download Media Kit


To learn more about Interim Report publication or to customize a marketing program unique to your business needs, call 800-356-8805 ext. 357 or email advertising@thewarrengroup.com.